Born in Byron Bay, Australia in 2006, Afends was founded off the back of a screen printing business printing merchandise for punk and hardcore bands. With a mix of surf and skate culture injected into punk and hardcore, and driven by environmental and social impacts, they strive to do what’s best for people and the planet: to design and deliver durable, eco-friendly and timeless apparel that lasts a lifetime.
The Afends Hemp Revolution promotes the use of super fibre hemp, a renewable resource that takes as little as 90 days to cultivate, requires significantly less water than cotton, and produces more fibre per acre. It supplies its own nutrients to the soil, with no need for toxic chemicals or pesticides. Afends believe hemp is the way of the future.